Scoping · Digital models
How we scope and price digital model work
Whether you cast from the roster or commission a model of your own changes the shape of the engagement — and so does what you plan to do with it.
Cost drivers
What actually moves the number
Four things decide most of it.
Roster or custom
Casting an existing model starts at production. Building a model that belongs only to your brand is a separate piece of work first — and afterwards it is a permanent asset you own.
Volume and formats
A product page set, a full seasonal campaign and an always-on social calendar are different orders of magnitude, and the last one is a rhythm rather than a project.
Stills, video, or both
Moving footage of a consistent digital person is materially more work than stills of the same person, and it is quoted separately.
How tightly it must match a real product
A model wearing your actual jewellery, in your actual packaging, held to your actual colourway, is a fidelity problem as much as a creative one.
Process
How a quote gets made
The brief
Your business, your market, the work, and the scale you need it at.
A working conversation
We go through what has been tried, what the competition is doing, and what success looks like in numbers you already track.
A written proposal
Scope, method, timeline and investment, itemised. You approve every line before anything starts.
Why there is no price on this page
Because any number printed here would be wrong for most of the people reading it. The same deliverable costs differently depending on the size of the business, the complexity of the product, the number of markets and languages, and how much of it there is. A rate card would flatter the largest engagement and mislead everyone else. We would rather read your brief and quote the work in front of us.
Tell us who you need to cast
The product, the audience and the volume. We will tell you whether the roster covers it or a custom model earns its cost.